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'Audi' is an acronym, what does it stand for?
Up to Table of ContentsThis FAQ applies to: All Audi TT
Winson answers: From the Audi Website "1909 - Audi Automobilwerke is established in Zwickau In 1909 August Horch had a dispute with the supervisory board of A. Horch & Cie. Motorwagen-Werke AG and as a result, left the company he had begun. Shortly after, on July 16, 1909, he established a second company, Horch Automobil-Werke GmbH, in the same city. Horch lost the ensuing legal dispute over the company same. His solution was to use the Latin translation of his name (which means "hark!"). The new company name, Audiwerke GmbH, became effective on April 25, 1910." - 12/12/2004